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Papivore Malin PDF Print E-mail
The first campaign launched by T.E.R.R.E. Liban in 1995, was “Papivore Malin” project; at that time the organisation was the pioneer in educating people on sorting at source mainly with paper selection and collection in schools.
The organisation started spreading the 3Rs messages, and the importance of recycling paper through some educational information that were posted on a brown box made of recycled cardboard and distributed at schools.
The Syndicate of paper recycling factories in Lebanon supported the campaign and helped the organisation in the collection process.
Few years later on the number of participants and customers that joined the cycled expanded but the project faced some difficulties since the recycling factories weren’t able to collect paper form our customers on a routine basis which caused a decline in the project.
However and because the organization has strong will in preserving the environment it insisted on continuing the collection process.
Project expansion from “Papivore Malin” to N.I.S.R. Campaign

After 11 years of education on sorting at source, the association expanded the concept of “Papivore Malin” and launched in 2006 the N.I.S.R. Campaign.

The long term goal of the N.I.S.R. Campaign is to make sorting at source a “popular habit” in Lebanon, whereby all residents will use the same exact colour-coded sorting method: the green bin for organic waste, the red bin for non-organic waste and the white bin for paper and paper products.

Official support for the campaign
Ministry of Environment
On July 2007, the ministry of environment stated its endorsement of the N.I.S.R. Campaign and encouraged all concerned stakeholders to participate and collaborate with T.E.R.R.E. Liban in its initiative. Moreover this campaign is part of the ministry’s national strategy for municipal solid waste management.
Ministry of Interior and Municipalities
The ministry of Interior and Municipalities signed a decision on October 4, 2007 asking all municipalities to facilitate the work of T.E.R.R.E. Liban in order to launch the principles of sorting and recycling as an introduction for municipal waste management all over Lebanon.
Executed activities within the first phase of N.I.S.R. Campaign
During the academic year 2007-2008 UNICEF funded the implementation of the first phase of the campaign in all primary and intermediary public schools in Lebanon, and in partnership between T.E.R.R.E. Liban and IRD (International Relief and Development). This phase targeted 300,000 students.
30 training sessions were given for 946 civic education teachers in public schools and in turn they taught their students on the importance of waste selection.
At a later stage, public schools received 15,000 paper boxes for paper waste collection, 4,520 bins, 80 composting bins in rural schools in addition to posters and educational material.
End of project achievements:
- 1,139 schools have adopted the 3Rs doctrine: reduce, reuse and recycle.
- 300,000 students were environmentally aware and engaged.
- 915 municipalities showed their willingness to cooperate with the program.
- Tons of paper trashes were recycled and thousands of trees saved.
- Organic wastes were turned into fertilizer in rural areas.
- Non-organic waste were sent or sold to the nearest recycling factory within every region.

UNICEF offered T.E.R.R.E. Liban a truck for paper waste collection.
It started collecting paper on April 2008.
The truck was the most essential tool for the successful continuity of “Papivore Malin”.
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